The Pacific Sunwear at Santa Monica’s Third Street Promenade recently introduced a redesign, which features no windows and no front entryway. Gary Schoenfeld, PacSun’s CEO, said the new store look has increased consumer traffic to the store.

Holly Hill, owner of the Holly Hill boutique in San Carlos, Calif., with her sister and store manager, Shelley Hill

BXWD LOOKS: Styles from the One Bxwd lookbook. Images courtesy of One Bxwd

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CALENDAR events & trade shows

April
27 Trendz Palm, Beach, Fla.
28 Atelier Designers New York
27 AccessoriesTheShow New York
27 Moda New York
27 Fame New York