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Andrew Asch
Andrew Asch is retail editor for California Apparel News. He focuses on reporting on retail, fashion trade shows and new designers for the newspaper. Andrew has been reporting for Apparel News since 2003. He has also written for the Los Angeles Times, Investor's Business Daily and RollingStone.com
Calling the Great Recession a big party pooper might be the understatement of the past 18 months. Some fashion-week fandangos aside, there has been a dearth of big fashion parties since the financial meltdown of September 2008. That’s why the March 12 grand-opening party for Echo Park Independent Co-op (E.P.I.C.), a store devoted to emerging Los Angeles designers, seemed like the good times of 2007 or hopefully a peek into the very near future.
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Vera Wang at 8445 Melrose. The boutique's sales clerks said a store sign would be installed soon.
A once high-flying section of West Hollywood’s Melrose Avenue might get another chance to become a thriving retail street now that a fashion star opened a boutique there recently.
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The February unemployment rate for
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Gap's 1969 debuts shop on Robertson
After a glum period on
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Sirens & Sailors closes Feb. 21.
For the past 10 years, the Sirens & Sailors boutique was one of the influential boutiques on
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Chanteuse's Chenoa Faun at Coco de Mer
With a brief burlesque show, lingerie and fashion line Chanteuse celebrated its debut at the Coco de Mer boutique at
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Vigil at Alexander McQueen boutique on Feb. 11
News of the death of fashion designer Alexander McQueen on Feb. 11 stunned and saddened many of the fashion retailers on Los Angeles’ Melrose Avenue. One boutique,
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S&G owners Gita Salem, left, and Sequoia Emmanuelle at their new L.A. boutique
Even in an uncertain economy, entrepreneurs are still opening shops. One of the latest is designer fashion brand S & G by Sequoia & Gita. On Feb. 4, it held a debut party for its boutique/showroom at
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Boulmiche's new Beverly Hills location
Women's boutique Boulmiche helped set luxury trends for more than 35 years in Beverly Hills, Calif. It also gained cachet as the location of a snooty boutique in 1990 film Pretty Woman. In 2010 Boulmiche will move from its perch on the corner of Santa Monica Boulevard and Rodeo Drive to 325 N. Beverly Blvd., also in Beverly Hills.
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