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New Era's Los Angeles flagship set aside space for different artists' takes on the New Era cap.
Streetwear’s place on the corner of Melrose and Fairfax avenues is assured.
On Dec. 8, one of the favorite cap manufacturers of the streetwear set, New Era, held a debut party for its West Coast flagship store at 8001 Melrose Ave.
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Sign at Crooks & Castles' former Melrose Heights store
In 2008, the Melrose Heights section of Melrose Avenue seemed to be ready to take its place as one of top retail strips in Los Angeles. But the street’s fortunes changed drastically after the Wall Street meltdown of 2008.
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