CaliforniaApparelNews.net

Industrie Denim in Scottsdale.

American Rag’s Mark Werts and Levi Strauss & Co. took a gamble by debuting new jeans emporium Industrie Denim this year, and it looks like the bold, new jeans shop will get into the promotional spirit of the Christmas holiday.

Hello Kitty better hang on to her hair bows because there’s a new girl named Pucca coming up the cuteness block. Pucca is a spunky, pigtailed girl who stands for both love and power and is the niece of three Chinese noodle-house owners, in case you didn’t know. She spreads hugs and kisses much to the chagrin of her male counterpart and love, Garu the ninja.