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Kill City's Drew Bernstein in front of his new flagship. Photo by Felix Salzman/LookBookLA.

Kill City has been making jeans and other fashions for L.A.’s rock ‘n’ roll set for a long time. But last week Kill City founder Drew Bernstein threw a party for Kill City’s new flagship at 7266 Melrose Ave. Yowza!

While in Las Vegas earlier this week, I bumped into Drew Bernstein, owner of L.A. brands Lip Service and Kill City.

The always entertaining Bernstein had plenty of news.

First, there’s a new line at Lip Service—it’s called Widow and it’s an edgy men's and women's collection which was showing at Pooltradeshow.

From high heels to rock n’ roll bands and photo shoots, Fashion’s Night Out in LA was a fashionable affair.  

The Smashbox photo booth at Ron Herman at Fred Segal, photo by Diana Koenigsberg and courtesy of Smashbox Studios.

One of L.A.’s premier shopping districts—Melrose Ave.—had a definite party atmosphere last night at Fashion’s Night Out Los Angeles.

From Fairfax stretching west towards La Cienega and Melrose Place, shoppers seemed to hit up all the shops—with Fred Segal being one of the must-stop destinations.

Inside Kill City

Kill City jeans, as worn by Rihanna, just one of the many options for do-gooders. (Image courtesy of JustJared)

Punk-inspired brand Kill City has launched a holiday jean swap to benefit the homeless. As part of the program, shoppers are being encouraged to bring their used jeans to the Kill City retail store in West Hollywood for up to 40 percent off a new pair of jeans. The used jeans will be donated to the Los Angeles Mission. Total win-win situation.

The creative minds behind Kill City and Brian Lichtenberg collide for a new collaborative effort aptly called Brian Lichtenberg for Kill City. To celebrate the partnership, a launch party will be thrown at the Kill City store at 7975 Melrose Ave. on Friday, Oct. 2. Goodies will be provided by Nakon Beer and Pink's Hot Dogs with tunes spun by DJ Kid Grim. I envision the looks to be shiny with a little grunge thrown in.