Where fashion gets down to business
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Ariella Seltzer and Christina Ingalls worked together to design a “Crystal Moon” costume for the Night portion of the Otis fashion show.
Graduating fashion students from Otis College of Art and Design have been busy preparing for their final year-end project – completing construction of a garment from start to finish under the guidance of Otis faculty and a professional design mentor.
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Nike unveiled its new hi-tech uniforms for the University of Oregon’s football team this week, just in time for the Rose Bowl on Jan.2.
In what Nike calls “the most advanced football uniform system ever assembled,” the uniforms feature increased durability and a new Chain Maille Mesh technology to help wick away sweat and keep the body cool through engineered ventilation and thermoregulation.

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Thanks to the LA Times for the heads up and the pic!
You can still walk your way to fitness, you just shouldn’t expect your shoes to do all the work.
Footwear and fitness giant Reebok International has agreed to refund $25 million to consumers in a settlement agreement with the Federal Trade Commission, which found that Reebok’s toning shoes did not strengthen muscles, as claimed.
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Hey WSJ, wouldn’t this Abby Wambach sketch make a great T-shirt?
Did you watch the women’s world cup yesterday? It was an exciting one.
The U.S. team’s great performance has been earning them fans, who understandably want to pick up soccer jerseys. And they can. If they’re girls.
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PacSun's poster for its Beach Ballyhoo event
For Pacific Sunwear, connecting with its intended surf-crazy consumer base was simple. It sponsored athletic ventures such as the PacSun USA Surf Team. They will be competing June 19–22 at the Huntington Beach Pier in Huntington Beach, Calif. However, the retail giant tried something new this weekend.
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Paul Rodriguez, aka P-Rod, wearing his new eponymous collection for Nike SB.
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