CaliforniaApparelNews.net

Lifestyle blogger Marcus Troy gives California Apparel News the scoop on connecting fashion bloggers to brands. 

“Personally, I’ve always had this dream of putting together a trade show for bloggers….  my blogger friends were always wanting to know ‘How do we reach brands?,’ and brands were always wanting to know ‘How do we meet bloggers?,’ so I wanted to connect both of them.”

Brands and retailers are hoping you'll be in the mood to shop in the midst of stalking your friends (and let's face it, former friends) on Facebook. The latest to take advantage of the social network's new shopping capabilities is Anthropologie. Today they uploaded their new catalog to Facebook and it's pretty cool.

The American Apparel Producers' Network will host a seminar called “Web 3.0 and Social Media for the B2B Textile/Apparel Supply Chain” during the Sept. 30–Oct. 2 run of Los Angeles International Textile Show and Material World West & Technology Solutions.