Real Gap Customers
The Gap is looking to get real. The San Francisco-based retailer is hosting a nationwide casting call for men, women and children to audition for a chance to appear in a Gap print ad in 2003. Applicants can submit an entry form and photograph through the company’s Web site, Gap.com, or at one of the retail stores. The company will narrow the selection to 24 semi-finalists, whose photos will be featured in Gap store windows during the week of Jan. 20–28. Customers will be given a chance to cast their vote for their favorites at the store or through the Web site. The Gap will announce the final six winners in early February 2003.
