L.A. Urban Fashion Week
Immediate goods and Fall fashions will make up the primary offerings at L.A. Urban Fashion Week, set for April 6 at The Loft in Los Angeles.
Lines from Billy Badass, DADA, Johnny Blaze, Flame, Pass the Roc, Headmaster, YNC and LRX will be among the collections shown, according to show producer and Billy Badass owner Billy Foster.
Foster said the goal of the event is to help up-andcoming urban-apparel companies gain street credibility and exposure from leading retailers.
“If you don’t have street credibility, your line won’t sell,” Foster said. “We have the grass-roots exposure that everyone needs to appeal to the urban masses.”
The Loft is located at 613 Imperial Highway in Los Angeles. For information, call (818) 982-0245. —Robert McAllister
