Tuneful Way to Sell Emerging Fashion
While the United States awaits Obama's economic-stimulus package, producers Adam Krim and Candice Love—Love was an operations manager at Pooltradeshow—hope their Artistic Stimulus Package will inspire the fashion world. The ASP debuted Jan. 24 in downtown Los Angeles. Its mission is to mix performances by up-and-coming musicians with the fashions of emerging designers in a rock festival–style atmosphere.
More than 1,000 people reportedly checked out the debut ASP at the downtown Los Angeles nightclub J. Lounge. For fashion, emerging labels exhibited their new looks in show cabanas. Fashion label A.D. 2013 showed its Mayan- and hip-hop–inspired styles at the show along with New York–based label Lily Guilder, which designs fashions with a theatrical inspiration. Los Angeles–based Ford Brady showroom exhibited some of its furniture. Rock bands Adam and Evil, Blvd., Vokab Co. and DJ Jeremy Sole of radio station KCRW also performed for the young, stylish crowd.
Love served as the operations manager for Pool from 2005 to 2007. She and Krim formally set up production company The Confluence on Jan. 20—Inauguration Day. From day to day, they will manage rock bands and market fashion labels. They plan to produce ASP four times a year. The Confluence also produced ASP shows in San Francisco on Jan. 22 and in San Diego on Jan. 23. The next ASP fashion and music event is scheduled for May. “We hope these events will give the public a deeper connection to designers,” Love said.
NOISE, NOISE, FASHION: Rock band Adam and Evil performed at the debut Artistic Stimulus Package event. Emerging fashion design also was part of the event.
Elijah Sound, owner/designer of A.D. 2013
Caitlin Stolley, designer of Lily Guilder
