Miami Swim Cruise 13: La Perla

A rainstorm on July 22 forced venerable Italian lingerie house La Perla to scrap its outside runway show on the rooftop of the Soho Beach House in Miami Beach. Instead, the label produced an informal installation of its Spring/Summer 2013 swim line inside the Soho Beach House. Fortunately, La Perla designer Giovanni Bianchi was on hand to tell the story of the collection.

Inspired by rural Sicily, La Perla’s most recent swim collection featured some baroque styles, floral looks, and pink for the terracotta building materials in many Sicilian towns. With the label’s roots as a lingerie house, some of the pieces featured corsetry. Bianchi said developing swimwear is second nature for La Perla. “The development of the product is the same,” Bianchi said of swimwear and lingerie. “It’s easy for us.”

—Andrew Asch

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