Ariat Names VP of Footwear Design


Jake Rivas, vice president of footwear design

Union City, Calif.–based Ariat International named Jake Rivas vice president of footwear design for the company, which makes equestrian performance footwear, apparel and accessories.

Rivas was previously at The North Face, most recently as design director of footwear. He has also held design and development positions with Vans and Switch Manufacturing.

"We are extremely pleased to welcome Jake Rivas to Ariat's footwear design team. He brings a strong discipline and expertise in technical performance outdoor, athletic and lifestyle footwear," said Jack Teague, Ariat's vice president of footwear design and manufacturing, in a statement. "I am confident Jake will continue to drive our relentless focus on innovative and technical leadership in the industry and will drive our track record of design excellence."