California Apparel News

Designer Bryan Emerson creates luxury scarves and shawls made in soft jersey fabrics such as linen, viscose, rayon, cotton and a bit of cashmere.

Made in California, the seasonless, lightweight scarves are designed to stay in place and won’t slip around the shoulder area.

Emerson had a previous line in the late 1980s and 1990s that sold in boutiques such as Maxfield and Shauna Stein. After taking a hiatus to raise her child, Emerson is returning to the fashion industry with her Bryan Emerson collection, which launchedat Los Angeles Fashion Market in August. “I still love the industry,” she said.

“This is my career and what I have always done. I particularly like fabrics and colors; this has worked out to be exactly what I wanted.”

Emerson hand paints and dyes the scarves, making each piece unique. Some have tie-dyed designs, others have artistic flowers and whimsical patterns, and some are bleached, giving them an edgy effect. Emerson often paints the material with a paintbrush, then gets a sponge with water and bleeds the dye into the fabric to create a free-flowing painted effect. Emerson also repurposes salvage pieces to make scarves and shawls.

Bryan Emerson is currently sold at Betsy Prince, Gilda’s and Mag.pi in Studio City, Calif.

Wholesale price points for a sheer stripe scarf is $79, and viscose and cashmere-dyed shawls are priced at $125.

For more information, contact Renee Cohen Sales at (800) 537-3633 or (213) 629-1817.