The Row Opens 1st Store at Melrose Place

Ashley and Mary-Kate Olsen were embraced by fashion tastemakers in 2012 when The Council of Fashion Designers of America named the twins as “Womenswear Designers of the Year.” This week the twins opened the first flagship for their high-end label, The Row, at 8440 Melrose Place in West Hollywood, Calif.

With boutique neighbors such as Carolina Herrera, Oscar De La Renta, Marni, Isabel Marant, Monique Lhuillier and Marc Jacobs, The Row boutique supported the shaded street’s reputation as a destination for designer fashion.

A company statement noted that The Row was started in 2006 with a mission to support high-end manufacturing in the United States. The label offers high-end fabrics, knitwear and some leather goods such as handbags. It also has offered accessories such as eyewear.