Lectra Strikes Partnership With Spectraflow
Technology-solutions provider Lectra has formed a strategic partnership with Novato, Calif.–based Spectraflow, a color workflow solutions provider for the apparel, graphic design and printing industries.
Spectraflow's clients include Abercrombie & Fitch, Kohl's, Old Navy and Nordstrom.
"We have learned that apparel designers have color problems unique to their world," said Clark Omholt, president of Spectraflow, in a company statement. "Whether a company needs an inkjet printer to match custom fabric swatches under non-standard lighting or is using multiple printers that must closely match one another, Spectraflow has a solution designed to address today's most pressing color-management challenges."
The partnership will bring Spectraflow's focus on color consistency and accuracy to Lectra's design and textile solutions.
"Lectra's design solutions support designers in achieving the most efficient and creative textile and style designs," said Roy Shurling, president of Lectra North America, in a statement. "As we all know, it's crucial for a designer to maintain color accuracy throughout the design process, and our technology gives designers the tools to select, create and apply seasonal color palettes throughout a collection. In turn, Spectraflow's services enable companies to achieve color consistency and accuracy with monitors and printers and across locations."
Founded in 2003, Spectraflow started as a color-consulting service and expanded to include all aspects of color-workflow coordination, including color calibration and profiling, RIP installation and training, printer selection and support, palette management, and proofing.
Based in Paris with U.S. headquarters in Atlanta, Lectra provides equipment and software for industries using soft materials, such as apparel, accessories, footwear, car and airplane interiors, as well as other industrial markets.