DVF at SMP: Diane von Furstenberg poses for photos with fans at her store at Santa Monica Place. The designer was in Santa Monica, Calif., on her book tour. For more, see page 2.

DVF at SMP: Diane von Furstenberg poses for photos with fans at her store at Santa Monica Place. The designer was in Santa Monica, Calif., on her book tour. For more, see page 2.

DVF

Dropping By Santa Monica Place Store

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Diane von Furstenberg

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Fans line up at the DVF store at Santa Monica Place.

Diane von Furstenberg visited her recently opened DVF store at the Santa Monica Place retail center on Nov. 17. The colorful boutique in Santa Monica, Calif., served as a stop on her tour for her recently published book, “The Woman I Wanted to Be.” It’s a memoir that features her creating the iconic wrap dress, her storied career, living a jet-set life and her origin as the daughter of a Holocaust survivor as well as raising her own family. “The Woman I Wanted to Be” was praised for its candor from such diverse public figures as Anna Wintour and Gloria Steinem.

At the Santa Monica Place book signing, a long line of people—many of whom were women in DVF wrap dresses—waited in line for von Furstenberg. She sat on a couch at the store, signed books and posed for photos with fans. When asked by a reporter on what she thought her legacy would be, she answered, “My legacy will be telling every woman she can be the woman she wants to be.”