CURVE X TOM DIXON
At Platform: Curve X Tom Dixon
Nevena Borissova’s Curve stores have taken solo bows—in California on Los Angeles’ Robertson Boulevard, in Malibu and San Francisco as well as in New York and Miami Beach, Fla.—but her latest venture finds her partnering with British design star Tom Dixon.
On July 20, a gala opening was held for their 7,000-square-foot emporium, called The Shop, Curve X Tom Dixon. Located at new retail center Platform in Culver City, Calif., (Dixon also designed the look of Platform), the store mixes high-end fashion and Dixon’s ultra-modern lighting, furniture and design.
The Curve side of the store offers designer labels such as Rodarte, Balmain, Mugler and Philosophy di Lorenzo Serafini. The store also carries jeans and contemporary styles looks from BLK DNM, Citizens of Humanity and the Re/Done label.
In between Curve and the Tom Dixon side of the store is a section of vignettes of Curve’s styles and Dixon’s furniture and lighting.
Dixon crafted the look of the entire space. His side of the store is devoted to his unique view of furniture, lighting, accessories and interior design.
