Lalopalooza at La Plaza de Cultura y Artes in DTLA

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Lalo Guerrero, the Father of Chicano Music

Lalo Guerrero, the Father of Chicano Music

As of Thursday, July 27, 2017

This past sunny, Sunday afternoon was the celebration for the 100th anniversary of the birth for Lalo Guerrero, famed Mexican American musician, composer and comic known as the “Father on Chicano Music.” The July 23 event—titled “Lalopalooza”—was held at the beautiful, grassy courtyard of La Plaza Cultura y Artes museum across from Olvera Street in Downtown LA. It was the scene of live music, a fashion show, culinary and art workshops for the entire family. The event was hosted by Lalo’s son Dan Guerrero.

The day’s entertainment ranged from a Live DJ set of music inspired by Lalo Guerrero and mariachis from Linda Mexicanas to a fashion show from El Pachuco Zoots suits, based in Fullerton, Calif. Closing the event was the big band sounds of Montebello’s The Wise Guys Big Band, lead by singer Frank Barajas who’s voice sounds like Frank Sinatra’s.

Guests enjoyed the music, fashions, food and vintage cars on display from the Zoot Suit era. There were plenty of souvenirs and gifts for purchase at the outside booths and in the museum store, The museum exhibits were open as well during the event.

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The Wise Guys Big Band lead singer Frank Barajas (pictured left) and the entire 18-piece band

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Some of the beautiful men’s Zoot Suits in Summer colors, complementing the wartime-era Classic American car

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Braving the summer heat and looking ultra cool in well-tailored, Zoot Suits in rich dark shades—looking perfect for a classic Chevrolet

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Candi La Donna (classic pin-up model, pictured at far left) in women’s Zoot Suit from El Pachuco Zoot suits with other models, looking summer-chic like the classic four-door ’40s Chevrolet from Felix Chevrolet

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Hairstylist extraordinaire Vicky Tafoya, pictured with Estevan Ramos (at left) and Tafoya in action ready to do some ’40s up-do magic and some of her flower choices.

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Some of the Lalopalooza fans seen in the courtyard wearing Zoot Suits and ’40s-era pin-up-inspired fashions

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Some of the gift items for purchase—reminiscent of the Zoot Suit era