Creora and Bossa Team Up for Xplay
Korean fiber and yarn company Hyosung Corp. and Turkish denim mill Bossa are introducing a new collection of bi-stretch denim at the Nov. 14–15 run of Denim Première Vision in Paris.
Dubbed Xplay, the collection is made with Hyosung’s Creora Fit2 yarn.
“Our reputation was built on innovation and delivering unique consumer value. Creora Fit2 has allowed us to create the Xplay bi-stretch collection for the most flattering yet comfortable-fitting denim,” said Müge Tunceren, product development and marketing manager of Bossa, in a company statement. “We are targeting brands and retailers who want to enhance consumer loyalty through better fit and superior comfort.”
Creora Fit2 uses a Creora spandex yarn to give the garment 360-degree stretch, according to the company.
“We developed Creora Fit2’s four-way stretch to meet consumers’ needs, looking for better fit and silhouette,” said David Jang, Creora marketing manager for denim. “We partnered with Bossa to develop the next generation of denim as consumers realize its value as soon as they start wearing it.”
Bossa recently celebrated its 66th anniversary. Based in Adana, Turkey, the company offers yarn, dyeing, weaving and denim finishing.
Based in Seoul, Hyosung has a global network of more than 36 subsidiaries and international offices around the world. This year, the company is celebrating the 25th anniversary of Creora, which Hyosung produces in facilities around the world, including Korea, China, Vietnam, Turkey and Brazil.