NEW LOOK AT LOUIS VUITTON

Louis Vuitton Unveils Remodel of Store at South Coast Plaza

After an extensive renovation, Louis Vuitton reopened its flagship store on July 11 at South Coast Plaza in Costa Mesa, Calif.

The shop’s new look was designed by star architect Peter Marino, who also designed the Louis Vuitton locations in Manhattan’s SoHo neighborhood and Paris’s Place Vendôme.

For the South Coast Plaza store, Marino combined elements of Louis Vuitton’s European history with a sunny, airy California ambiance and added a number of artworks and cultural elements selected and designed specifically for the Costa Mesa store.

The new Louis Vuitton store has a completely new façade that is made of laminated glass and copper while inside there are three new skylights carved into the ceiling.

The boutique’s square footage doubled to 14,000 square feet with a second floor. What is unique about the remodeled outpost is the second-floor workshop and resident-artisan studio.

Shoppers will be able to watch Louis Vuitton’s artisans create and restore Louis Vuitton products at the boutique’s workshop and personalize hard-sided travel pieces.

The remodeled boutique will sell Louis Vuitton’s ready-to-wear, leather goods, shoes, accessories, fragrance and home goods. It also will be offering a large selection of pieces exclusive to the South Coast Plaza store.

Along with the remodeled Louis Vuitton boutique, South Coast Plaza is the address for a Louis Vuitton leather-goods boutique at the center’s Bloomingdale’s store. Another Louis Vuitton leather-goods boutique is located at South Coast Plaza’s Saks Fifth Avenue.