A Virtual Super Land tee. Image via virtualsuperland Instagram page
As of Wednesday, May 15, 2019
Like those special effects in your movies? Film producers can spend millions of dollars on green screens to make imaginary scenes – think superheroes engaging in epic battles with supervillains. But there’s a company aiming to give a lo-fi version of the green screen.
Virtual Super Land designed an app which will show moving images over any green surface and works optimally over green screens. It made a capsule collection of t-shirts and headwear. Aim your phone camera at a Virtual Super Land shirt with a green screen/space, and the brand’s app will play some special effects images on the shirt. Science fiction baby!
On May 9, Virtual Super Land unveiled a pop-up shop at Fred Segal Sunset in West Hollywood, Calif. where its t-shirts , headwear and even nail polish will be offered. The pop-up will run until May 31.