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FASHION

New Active Brand Alamae: Like Mother, Like Son

By Christian Chensvold, Contributing Writer | September 29, 2022

The aisles were filled with excitement at Surf Expo, held Sept. 8–10 at the Orange County Convention Center in Orlando, Fla. The watersports and coastal-lifestyle trade show had an energetic, fun and upbeat vibe reminiscent of pre-pandemic times.

New Showrooms and Lines

New Showrooms and Lines

Luxury L.A. Brand Grayscale Debuts Womenswear Collection

Luxury L.A. Brand Grayscale Debuts Womenswear Collection

Grayscale, the luxury bespoke suit brand designed and founded by Los Angeles native Brandon Gray, has debuted a womenswear collection at its new Grayscale Showroom.

Yella Activewear Encourages Movement Through Luxurious Fabrics

Yella Activewear Encourages Movement Through Luxurious Fabrics

Making activewear in a luxurious hand is Daniella Mizrahi’s mission, and the founder of Yella Activewear continues to raise the bar on the standards for her Los Angeles–based brand.

Catherine Gee Illustrates Growth, Brand Evolution With Fall 2022 Collection

Catherine Gee Illustrates Growth, Brand Evolution With Fall 2022 Collection

For her Fall 2022 collection, Santa Barbara, Calif.–based Catherine Gee expanded upon her signature looks to embrace the cool-weather urban woman. Staying true to her aesthetic, she has created new ways to wear Catherine Gee.

Homme + Femme Highlights Black History of Kentucky Derby

Homme + Femme Highlights Black History of Kentucky Derby

Los Angeles–based Homme + Femme’s recent collection in collaboration with Churchill Downs and the Kentucky Derby celebrates the rich legacy of Black jockeys, recognizing that 15 of the first 28 winning Kentucky Derby jockeys were Black.

Lee and The Hundreds Collaborate for Second Capsule Collection

Lee and The Hundreds Collaborate for Second Capsule Collection

Denim brand Lee has partnered with streetwear brand The Hundreds on a new capsule collection that paves the way for future trends and offers fresh takes on classic silhouettes that combine the heritage of Lee with streetwear aesthetics and bold colors.

New Lines

New Lines

New Lines

New lines and showrooms

New Lines

New Lines

New Lines

New Lines

New Lines

New Lines

New Lines

New Lines

Los Angeles January 2018 New Lines

New Lines

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