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Browns buying directors Dean Cook, left, Ida Petersson, and at right, Holli Rogers, Browns' CEO. Photo by Michael Kovac/Getty Images for Browns

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UK Retailer Browns Sets Up Shop at Fred Segal

For Ida Petersson, one of the best things about her job is telling the world about new, emerging fashion designers. Until recently, she’s been doing it only in Browns, an influential boutique in London.

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