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To help engage customers, PacSun enlisted a 3D-graphics artist to create a disruptive and digital activation in store windows and is partnering with influencers and content creators to spread the word on social media. | Photo courtesy of PacSun

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PacSun Partners With BitPay to Accept Cryptocurrencies

Technology

Recently,Anaheim, Calif.–based PacSun announced a partnership with leading blockchain payment provider BitPay that will allow the Southern California–lifestyle brand’s customers to pay for their purchases with cryptocurrency.

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