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Milan Street Style

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Fashion Snoops: Denim’s Craft Revival


For decades, crafted denim was a topic for a niche audience of denim connoisseurs—inside knowledge that felt foreign to the average consumer. Today, an increasing awareness of sustainability and rising consumer interest in heritage and tradition are influencing a denim renaissance that honors the process of creation, putting the focus on the journey of design itself as much as the end result.

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