San Jose, Calif.–based enterprise resource planning (ERP) and omni-channel software provider NetSuite Inc. has a new solution designed specifically for apparel and accessories retailers.

NetSuite Retail Apparel Edition is built on NetSuite’s cloud-based platform for ERP, planning, e-commerce and point-of-sale technologies and includes new features to help retailers streamline operations and provide a seamless, omni-channel customer experience.

“Apparel retailers require a platform that unifies their brand and their customers’ experience. The multiple, back-office and front-end systems they struggle to keep in sync simply cannot keep up with their complex business models, selling channels and fast-paced trends,” said NetSuite General Manager of Global Retail Branden Jenkins in a company statement. “At the same time, shoppers demand an engaging, omni-channel experience that moves with them as they constantly redefine the digital and in-store shopping journeys, rewarding retailers with their loyalty and repeat purchases along the way.”

NetSuite Retail Apparel Edition’s features include unified online and in-store shopping functionality, which gives inventory insight by item and by store. The software also allows retailers to send an email to customers when online purchases are available for in-store pickup.

On the e-commerce side, NetSuite allows retailers to create online look books as well as an Instagram hashtag gallery, where they can gather Instagram images and manage hashtags for product pages to build brand loyalty and drive sales.

With NetSuite’s optimized inventory allocation, sales representatives can view real-time inventory availability across all locations and the supply chain. There is also an auto location assignment feature to optimize shipments and make the fulfillment process more efficient. There are also merchandise-management tools for entering sales, purchase, transfer and bulk orders.

NetSuite Retail Apparel Edition has business intelligence tools to help retailers gather insight into operations and key data such as top-selling items, units-per-transaction, shrink reports, sales-per-hour, sell-through figures and retail stock-ledger.

Los Angeles–based handbag brand Hammitt is currently using NetSuite for financials, inventory management, manufacturing, fulfillment, reporting, demand planning and reverse logistics, according to the company. With NetSuite’s order management and forecasting capabilities, Hammitt can replenish inventory with as little as three weeks’ lead time.

“NetSuite’s end-to-end solution provides the real-time visibility, reporting and planning capabilities needed to redefine our business and our industry,” said Hammitt Chief Executive Officer Tony Drockton in a company statement. “With NetSuite’s Retail Apparel Edition, we can accelerate innovation, expand our footprint and better serve our customers.”

Founded in 1998, NetSuite provides cloud-based financials/ERP and omni-channel commerce software solutions for businesses of all sizes.

For more information, visit www.netsuite.com/fashion.