Revolve Acquires Alliance Apparel Group

Retail | Manufacturing

As of Thursday, March 26, 2015

Internet clothier Revolve recently announced that it has acquired Alliance Apparel Group, headquartered in downtown Los Angeles.

Alliance manufactures women’s contemporary brands Lovers + Friends, Tularosa and NBD. Revolve, headquartered in Cerritos, Calif., acquired Alliance for an undisclosed amount.

Michael Mente, Revolve’s co-founder and co–chief executive officer, said his company would increase Alliance’s funding to help the contemporary clothing company expand as a wholesaler of multiple fashion brands. For 2015, Alliance is expected to have sales of about $18 million. “This spring, Alliance is scheduled to introduce the footwear line Raye,” Mente said. The line will have 30 styles.

Alliance co-founders Mitch Moseley and Raissa Gerona will continue to helm Alliance from the company’s offices in downtown Los Angeles.

Alliance’s brands are sold at 400 retailers around the world, including at Revolve, which has carried the Lovers + Friends brand since it was started in 2011.

Revolve launched in 2003 and currently sells a wide variety of brands, ranging from BCBGMaxAzria to Paige Denim, Alice + Olivia, Diane von Furstenberg and Free People.