Andrew Asch

Recent Stories

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Building a Better Boardshort

Swim/Surf

Modern surfing was born in Hawaii, took root in California and spread across the world. Since its early days, surfers have been on a quest to find the right gear to wear while surfing.

PacSun Reports 2nd Quarter

Retail

Pacific Sunwear of California reported a 0.3 percent increase in same-store sales for the second quarter of its fiscal 2014 year.

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Surf Alternative

Don’t Care

For Joe Huebner, the spirit of fun, which was one of the touchstones of the surf scene, is being ignored by a culture obsessed with competition.

Guess? Net Earnings Drop By Half

Retail

Guess? Inc. reported that its net earnings dropped 50.5 percent for the second quarter of fiscal 2015 and that it will be closing stores.

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Pooltradeshow’s New Site

Trade Show

Last February, the trade show for emerging brands at MAGIC was located at a ballroom in the lower level of the Mandalay Bay Convention Center. For its Aug. 18–20 run, it moved upstairs to the Mandalay Ballroom on Level 2 of the Mandalay Bay Convention Center.

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ENKVegas Provides a Home for Contemporary

Trade Show

The ENKVegas show at the Mandalay Bay Convention Center Aug. 18–20 included a special section called Oasis, which featured brands that the show curators considered to be on the leading edge of contemporary design.

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Big Mix at Agenda

Trade Show

Action sports, streetwear and fashion brands shared the show floor at Agenda, which ran Aug. 18–20 at the Sands Expo and Convention Center in Las Vegas.

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Liberty: New Section, More Booths

Trade Show

For its third Las Vegas show at the Sands Expo and Convention Center, Liberty Fashion & Lifestyle Fairs, held Aug. 18–20, added a new section and a surge of new brands.

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Project Looks for Newness

Trade Show

A statement released before the contemporary fashion event ran Aug. 18–20 at the Mandalay Bay Convention Center said 30 percent of the brands at Project and its satellite shows were new brands. Established brands also debuted new lines at Project.

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Scouting Caps at Project

Some fashion reporters are always on the look-out for what is new in jeans. I seem to always be on the lookout for caps. Outside of the Project show, there was some headwear that caught my eye.

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