Andrew Asch

Recent Stories

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Boardriders Announces Slate of New Execs & New Campaigns


Boardriders, Inc. announced a number of initiatives on Sept. 18 that will put it on a path to growth, according to David Tanner, chief executive officer of the Huntington Beach, Calif.–based action-sports company.

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Houston Duroe To Helm Surf Expo

Trade Shows

A new show director will helm Surf Expo. It was announced Sept. 18 that Nikki Houston Duroe was promoted to show director and will report to Roy Turner, a senior vice president at Emerald Exhibitions, which owns Surf Expo. Turner had previously served as show director.

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Non Traditional Retail Marks Trends in Retail Real Estate


Representatives of some of the newest trends in retail took the stage at the International Council of Shopping Centers' Western Conference & Deal Making convention, which ran Sept. 16–18 at the Los Angeles Convention Center in the city’s downtown.

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Kornit Digital Taking Its Direct-To-Garment Show On The Road


Kornit Digital’s Presto S printer is about as big as a limousine and can function as a mini T-shirt factory, said Robert Zoch, a global content manager for the printer company, headquartered in Englewood, N.J.

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Hello Kitty Brings Branding Bonanza to L.A.

Cute culture pioneer and licensing juggernaut Hello Kitty will celebrate its 45th anniversary this year, the cartoon character is coming to Los Angeles to celebrate with the Hello Kitty Friends Around the World Pop—Up Tour.

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Forever 21 Opens New Hollywood & Highland Store

Business headlines have been dominated by forecasts of bankruptcy for fast fashion giant Forever 21. But that has not stopped the Los Angeles-headquartered retailer from opening a new store.

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Dia De Los Muertos Comes Early to California Flower Mall

Dia De Los Muertos doesn’t come for its annual costume and horror show for another six weeks.

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More than 2,000 People Attend The Hundreds Family Style Food Festival

The Hundreds streetwear label produced the inaugural Family Style Food Festival at Television City Studios in Los Angeles’ Fairfax District on Sept. 15.

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What Is Business Casual Actually? The Robert Herjavec Collection by Buttercloth Hopes To Answer

Business casual may not be the best defined style of office clothes, but to Robert Herjavec, business magnate and star of ABC program Shark Tank, it’s definitely not T-shirts and jeans.

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Vans Announces $ 1 Million Donation, The Biggest in its History

Vans’ Record Contribution

On Sept. 11, Vans announced that it was donating $1 million to, a Los Angeles–headquartered nonprofit that produces programs to foster the creativity of youth.

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