Moreno Launches L.A. Trend Forecasting Service
Trish Moreno, former executive director of marketing for the California Mart, has formed a new trend forecasting service with a Los Angeles slant.
The trendsyndicate market report includes photos, descriptions, deliveries, prices and Los Angeles showroom information on key trends in the market. Moreno described the report as a way to “pre-sort” trends and lines for buyers before they arrive in Los Angeles for market week.
“The focus of the report is really on L.A. lines,” said Moreno. “Much of what I am covering will be product that you just can’t buy unless you come to L.A. My hope is that it will draw more buyers to the market from outside the region who are discovering the unique finds in this market.”
Prior to joining the Cal Mart, Moreno worked for 11 years with California contemporary label bebe before starting her own consulting business, where she worked with such contemporary labels as Bisou Bisou. In June, Moreno left the Cal Mart (now housed in the California Market Center) to launch trendsyndicate.
The trendsyndicate report will be published five times a year and be delivered by e-mail.
For more information, call (323) 866-1818 or e-mail trish@trendsyndicate.com.
