As trade-show organizers and producers who have weathered the pandemic as well as ongoing financial challenges, what is the new normal for how you do business?
By Christian Chensvold, Contributing Writer | November 17, 2022
California Apparel News rounded up leaders of the industry’s top trade shows and asked them to share their insights and innovations over the past two-and-a-half years and tell us what the new normal will look like going forward.
Nature presents us with ever-changing environments—from frosty snow to arid desert, humid jungle to storm-tossed sea—requiring clothing that can wick moisture and cool you down in one situation and retain heat in another.
Welcome back, Lady Liberty, to L.A. Market Week, which ran Oct. 10–13 at this historic building in the heart of the Fashion District.
Everybody was talking about what people will be wearing in spring ’23 during L.A. Market at the California Market Center Oct. 8–12.
Brands expressed their stories beyond the clothes at The New Mart during L.A. Market. The fashion community had a lot to say about Spring ’23 Oct. 10–13 in both the showrooms as well as at the Designers and Agents trade show, where retailers discovered the inspiration that led to the season’s looks.
Historically, crisis fosters extraordinary creativity, and Spring ’23 brought an abundance of new ideas at the Cooper Design Space Oct. 10–13, with the season’s new optimism felt throughout.
Autumn is when the leaves turn gold, and it’s also when International Market Centers harvests medals. IMC has received eight Trade Show Executive Gold 100 Awards, recognizing Atlanta Apparel, Atlanta Market and Las Vegas Market among the 100 largest trade shows of 2021.
Attendees from 41 states, three U.S. territories and six international countries traveled to Atlanta Apparel,held Oct. 11–15, at the AmericasMart. More than 27 percent of the buyers were new to the market, and a high percentage of visitors hailed from the Southeast.
The place to be for fashion creatives, L.A. has once again become the “it” city. California cool was on point at Los Angeles Market Week, held Oct. 8–13, bringing the excitement back that everyone was missing.
Over 2,500 attendees experienced the evolution of fabric, design, innovation and sourcing at the LA Textile show, held Sept. 28–30 at the California Market Center. Domestic buyers included Reformation, Revolve, Disney, Skechers, FIGS and Karen Kane.
Coterie New York returned to the Javits Center in New York Sept. 18–20 with a show expanded both in data numbers as well as vision.
MAGIC New York, which was held Sept. 18–20 at the Javits Center,proved it is still worthy of its name, conjuring up traffic increases of 23 percent over February and 38 percent over last September.
The aisles were filled with excitement at Surf Expo, held Sept. 8–10 at the Orange County Convention Center in Orlando, Fla. The watersports and coastal-lifestyle trade show had an energetic, fun and upbeat vibe reminiscent of pre-pandemic times.
If you’ve been around long enough, you probably recall the early days of Los Angeles Fashion Week with either a fond smile or a roll of the eyes.
Enthusiastic buyers from California, Arizona, Colorado, New Mexico and Washington shared good vibes at the second CALA Men’s & Women’s Show, held at the OC Fair & Event Center in Costa Mesa, Calif., Aug. 28–29.