By Tyler Shultz | April 28, 2022
Art Hearts Fashion has announced it is set to host Los Angeles Swim Week June 11–14.
Launching July 14 at the Boulan South Beach with an evening opening reception, La Plage Miami continued through July 18 in the hotel’s penthouses. The curated collection of French fashion brands was presented with all the flair of Parisian couture set against the sun and sea of the location.
The New World Center in Miami Beach, Fla., welcomed Hammock July 16–18 along with the show’s new philosophy. Hammock was all about slow fashion, social responsibility, respect for the environment, inclusiveness and wellness.
Cabana was held July 16–18 at the Miami Beach Convention Center in Miami Beach, Fla., to retail buyers in search of what’s next, and they were not disappointed.
Destination:Miami by Coterie was held July 16–18 at the iconic Eden Roc in Miami Beach, Fla. This famed hotel, built in 1955, has an impressive history welcoming guests such as Frank Sinatra and Elizabeth Taylor among the impressive list of stars who graced this stunning Miami beach resort.
Held July 16–18 at the Miami Beach Convention Center in Miami Beach, Fla., SwimShow drew an international fashion community ready to jump into summer as Miami heated up for this yearly fashion event.
As always, Miami Swim Week has proven to be the industry’s hottest event of the year, able to bring together the most notable swimwear brands, buyers, retailers, influencers and fashion editors from across the globe for a full week of activations, runway presentations and leading trade shows for the swimwear market.
It only took about a century for Hoffman California Fabrics to launch a brand, but good things are worth waiting for. “We were always just so busy and just didn’t have the manpower,” said Robin Hoffman-Haack, a fourth-generation co-owner of the 98-year-old company.
Swim Textile Trends
Bronx, New York–based designer Mugzy McFly has expanded his collection Signed By McFly. Launched as a T-shirt business in 2013 with no investors and just a $1,000 credit limit, it has grown to include hats, hoodies, body sets, moto and cargo pants—and now, finally, swimwear.
Miami has its own expression of beach culture, which Kamari Swim embraces wholeheartedly. That means bright colors and bold, sexy styling, meant to make women feel confident and comfortable in their own bodies.
Elomi, a Korea-based lingerie and swimwear brand designed for fuller figures, has partnered with Hyosung, the world’s largest manufacturer of spandex, for an elegant new swim collection made from Hyosung’s creora highclo spandex.
Inspired by the beaches of New York City—yes, New York has beaches, too—Bay 2 Swimwear was founded by Jillian Bardo, an experienced lifeguard and lifelong lover of sand and sea.
At its recent January edition, the Emerald-produced board- and ocean-sports show Surf Expo returned to the Orange County Convention Center in Orlando, Fla., welcoming buyers, brands, ocean conservationists and those who embrace the surf and beach culture.
Reentering the swimwear market after a hiatus, women’s intimates, shapewear and athleisure brand Ruby Ribbon recently debuted its new collection in the category.