Joe's at 903

Joe’s Jeans is heading West. The label will now be sold at New Mart Showroom 903, according to Los Angeles-based Innovo Group, parent company of the men’s and contemporary denim label, in an effort to boost West Coast sales of the brand. Showroom 903 will represent Joe’s Jeans for the Western U.S., territory previously managed by Joe’s Jeans’ New York showroom.