BNY's Independence Party
When Gregory Niebel opened boutique BNY more than 15 years ago, he wanted to make a statement with fashion—and earn a profit.
Niebel established a focus on fashion designers from Japan, and hasn’t looked back.
His only change may be going out to party more. And on May 11 he co-hosted his first charity fund-raiser with actress Laura San Giacomo, pictured at above.
The event was for the Chime Institute, a think tank based in Northridge, Calif. More than 300 guests milled about designs of Yohji Yamamoto, Issey Miyake, Kiminori Morishita and Hussein Chalayan.
Niebel said fashion-forward Japanese design fits in well with California’s focus on jeans.
“I don’t claim to be conservative,” he said. “This store stands on its own.” —Andrew Asch
