New Clients for ApparelMagic

Glendale, Calif.–based Murphy & Associates, developers of ApparelMagic business software, has signed a number of new licenses with West Coast apparel resources.

Von Dutch Originals and Offline Inc. (Sugar Lips, Inspira) have upgraded to Version 10 of ApparelMagic to provide PLM, ERP, sales management and production control for their local and offshore operations.

The House of Petro Zillia has added ApparelMagic’s point-of-sale system to manage its new West Third Street store. The company is already using ApparelMagic ERP to manage its wholesale business.

Childrenswear maker Tralala, Inc. has implemented ApparelMagic 10 to manage product development, sales, production and inventory control, and A Plus Patterns has signed on to manage process control and labor-based operations, in addition to purchasing of fabrics and trims, and tracking finished goods inventory. —Robert McAllister