Mambo Launch at Bon-Ton
York, Penn.–based The Bon-Ton Stores Inc. struck a licensing deal with Mambo Graphics PTY LLC to launch the Australian surf and skate brand in the United States this fall. Mambo will handle the design of the young men’s, juniors and kids’ collections, and Bon-Ton will handle sourcing, manufacturing, distribution and marketing. The line will include apparel, swimwear and accessories. Bon-Ton operates 275 department stores under the Bon-Ton, Bergner’s, Boston Store, Carson Pirie Scott, Elder-Beerman, Herberger’s, Younkers and Parisian names. Founded in 1984, Mambo Graphics is owned by The Nervous Investor Group, a self-described “collective of creative and surfing entrepreneurs.”
