Velvet by Graham and Spencer Secures Computer Generated Solutions’ PLM Module

Contemporary clothing manufacturer Velvet by Graham and Spencer announced that the company has chosen the BlueCherry PLM (product lifecycle management) software solution by Computer Generated Solutions (CGS) to help manage its creative and production teams.

The Culver City, Calif.–based label is a long-standing BlueCherry customer, and the company was looking for a PLM system to better monitor the design process and integrate it into the BlueCherry system, CGS said in a statement.

“After a review of products in the marketplace, BlueCherry PLM was an easy decision due to its functionality, ease of use and expanded capabilities with ERP integration,” said Henry Hirschowitz, president of Velvet. “As a result of the implementation, we expect to see improved productivity and increased visibility, which will allow for better communication and decision making.”

Velvet by Graham and Spencer was first started as a T-shirt line by designers Jenny Graham and Toni Spencer in 1997. The brand eventually developed into a full range of modern apparel made from luxury fabrics. It is sold in upscale department stores and boutiques across the United States and internationally.

“We at CGS are delighted to have the opportunity to expand our partnership with Velvet by Graham and Spencer,” said Paul Magel, president of CGS’ Application Solutions Group. “With its selection of BlueCherry PLM, Velvet by Graham and Spencer will now be able to decrease lead times, improve internal and supplier collaboration, increase process visibility, and achieve many other strategic business enhancements that were previously unfeasible.”

CGS is headquartered in New York City and employs more than 4,500 professionals in 20 offices in North America, Latin America, Europe and Asia. CGS delivers proprietary and third-party business applications and technology, as well as business services and business process outsourcing solutions.

BlueCherry is an integrated enterprise solution for managing the concept-to-consumer product lifecycle. BlueCherry’s capabilities include enterprise resource planning (ERP), product lifecycle management (PLM), supply-chain management (SCM), shop-floor control (SFC), warehouse management (WMS), e-commerce, salesforce automation (SFA), business intelligence (BI) and electronic data interchange (EDI).—D.C.