Seafolly to open in Newport Beach, Calif.

Seafolly to open in Newport Beach, Calif.

RETAIL OPENING

Seafolly Opens First US Store in Newport Beach

photo

Seafolly to open in Newport Beach, Calif.

For its first stand-alone U.S. store, Australian swim brand Seafolly headed to the lux community of Newport Beach, Calif.

The 1,800-square-foot store in Fashion Island opened on Oct. 29. This is the 13th stand-alone store for Seafolly, which is carried in more than 800 boutiques in the U.S., Canada, the U.K., Europe, Africa and Asia. Major retailers include Selfridges, ASOS, Gallery Lafayette, Karstadt, Harrods, Everything But Water, Anthropologie, Zappos, Amazon and Nordstrom, which carries an exclusive Seafolly line.

The Newport Beach store will carry Seafolly swim separates and its limited-edition swim line, in sizes up to an F cup, as well as Seafolly apparel and accessories.

“Orange County is a logical place for us to start to learn the US market” said Seafolly Chief Executive Officer Anthony Halas, in a company statement.