DIRECTIVES WEST
Ath-Leisure, Folk-Inspiration and Grunge on Horizon for Fall’14
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Ath-Leisure, Folk-Inspiration and Grunge on Horizon for Fall’14
April 7 | Directives West Fall 2014 Trend Presentation | California Market Center | Photos by Norman Zeller
Prepare for the athletic-leisure trend to continue, the international-inspired bohemian look to evolve and for grunge to make a comeback this fall.
That was the word from Directives West, which presented its Fall ’14 forecast for juniors, better/updated and kids to a crowd of buyers on April 7 in the Fashion Theater of the California Market Center.
The “Game Changer” trend mixes sport and street trends for a new Americana look that includes lots of athletic rib trim and team jersey-style numbers. Look for jogger pants, vests and varsity jackets.
The “Folkways” group takes the bohemian trend to the next level with global inspiration, rich colors and plenty of pattern mixing.
“Nouveau Grunge” reinterprets the ‘90s look as both anti-establishment and sophisticated with lots of plaids and well-washed denim.
The retail consultancy also showcased contemporary trends in a group titled “First LA,” which featured candy-colored coats, print mixing, overalls and leather pieces