EVENTS
GUESS JEANS Opens Los Angeles Homecoming Flagship
By Alexandra Romero, Contributing Writer | February 12, 2026
GUESS JEANS opened its Los Angeles Homecoming Store at Melrose Avenue and San Vicente Boulevard Jan. 31, signaling a return to the brand’s California roots and the next phase of its global retail strategy.
FASHION SHOOTS
TRENDS
NEWS
Honeydew Launches Signature Collection
The 3-year-old Los Angeles–based junior line Honeydew is growing up with the launch of Honeydew Signature, a higher-end line for a more sophisticated customer....
Jo & Jack: Jersey Tops With California Style
Tania Jo’s entrepreneurial spirit runs in the family. The 25-year-old designer started her line of draped and embellished cotton jersey tops, Jo & Jack, last year with a nudge from her mot...
Nickel-A Jacket for Your Denim
Nickel designer William Beranek is looking to capitalize on the white-hot denim trend, but he’s not interested in making jeans. “I wanted to supply something for the denim world, but I didn’t want to be...
Backstage With House of Dereacute;on's Tina Knowles
With so many celebrities getting into the rag trade these days, how do they take on the challenge of designing a line? First off, have a designer/stylist Mom. Tina Knowles has been creating...
Acrobat Bra Goes Wireless
Most women tolerate the discomfort of an underwire bra for the flattering look. But for women who have had breast augmentation, an underwire bra is not only uncomfortable but could be harmful, according to Li...
Lingerie Meets Lifestyle
Booty Parlor’s sexy lingerie is teaching naughty tricks to nice girls. In addition to lingerie, the lifestyle company Booty Parlor sells mischievous bedroom accessories and body treats such as...
Fashion Industry Reaches Out for Hurricane Victims
The local fashion industry continues to mount a variety of relief efforts to aid victims of Hurricane Katrina....
As California Fashions Rise, Buying Offices' Business Expands
When New York–based buying office The Doneger Group recently announced plans to open a Los Angeles office, many in the local fashion industry saw the move as an acknowledgement of California designers...
Tops With a Twist
With the success of shirt lines like Three Dots and C&C California, designer Farida Benderradji thinks the California woman can use another brand or two in her closet....
L.A. Fashion Will Be the Belle of New Show
“Belle Du Jour,” a 30-minute newsmagazine-style fashion show, will focus on Los Angeles labels and retailers, said senior producer Jamie Nelson. The show will debut Oct...
Green Day's Armstrong to Launch New Line
Santa Ana, Calif.–based Steady Clothing and Green Day lead singer Billie Joe Armstrong are collaborating on a new line of punk-inspired clothing called Adeline, named after Armstron...
San Francisco Fashion Week '05: Oda
Oda’s Bay Area design trio—Angie Kim, Mandalyn Begay and Maggie Kim—make wearable art with all-natural fabrics for men, women and children. Called “Bedouin Princesses,” Oda’s Spring 2006 co...
San Francisco Fashion Week '05: His by Her
Design team Briana Swords, Laura Sato and Kimberlyn Underwood set out to create a collection of menswear for women. The designers used fine Italian silk and wool for the line, which mostly consisted o...
San Francisco Fashion Week '05: Levi Strauss & Co.
Women’s and men’s customized apparel took center stage during Levi’s runway show. 1970s-style deconstructed denim pants and skirts with appliqueacute;s and embroidered embellishments, as well as cropped...
San Francisco Fashion Week '05: Colleen Quen Couture
San Francisco designer Colleen Quen named her eveningwear and bridal collection “Empresses New Clothes” for its majestic colors and fine fabrics. Quen chose a variety of silk, lace and ribbon details fo...
