May 15, 2014
Henri Myers, Coeur
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As retailers, designers and sourcing executives start making their trade-show plans for 2017, California Apparel News caught up with several trade-show executives to find out what new plans are in store for the coming year. From new locations and new areas of focus to added amenities and expanded educational programs, organizers are pulling out the stops to improve attendees’ trade-show experience.
Fashion-Focused in a Time-Crunch
Trade shows offer attendees a wealth of opportunities, from business-to-business seminars and networking functions to the main event—walking trade shows looking for new products and trends. With so much for trade show visitors to do and see, we asked several show organizers how they recommend attendees budget their time at their trade shows.
California Apparel News recently caught up with several trade-show organizers to ask for tips and advice for exhibitors looking to generate excitement and attract more buyers at the trade show.
Whether attending a stand-alone trade show or heading into the multi-venue shows in Las Vegas, Los Angeles or New York, buyers and other trade-show attendees have a lot to see in a limited time. California Apparel News spoke to several trade-show organizers about the resources they have to help attendees navigate the shows.
California Apparel News caught up with several trade-show organizers—from the giant companies with a huge portfolio of shows to the boutique shows merchandised with a highly curated mix. Here’s what they had to say about buyer tools, perks and resources in the coming year.