California Apparel News

Unique Solutions Design Ltd., makers of the Me-Ality apparel size-matching service, which has been piloted at select Bloomingdale’s locations, announced the opening of a California headquarters and a new chief executive officer, who will serve at the company’s office in Santa Clara, Calif.

On Nov. 5, it was announced that Tuoc Luong, a former senior vice president of Yahoo! Inc. and chief executive officer of Shanda Online, was named Unique Solutions’ new CEO. He will lead the company from California. Tanya Shaw, Unique Solutions’ founder and former CEO, will serve as the company’s executive chairwoman. She will remain in Halifax, Nova Scotia. Luong will travel to Halifax regularly for board meetings. However, the company’s goal is to build a stronger foundation for Unique Solutions in California’s Silicon Valley area.

Me-Ality is a proprietary body-scanning technology that can measure an individual while fully clothed. After taking accurate measurements, Me-Ality will make clothing and styling suggestions based on the scan. This year, the company also introduced the “predictive model” service, which helps shoppers look for the best-fitting clothes online. Me-Ality has amassed the world’s largest 3-D body dimensional database, according to a company statement.

Unique Solutions also announced that Stephen Sadove, retired chairman and CEO of Saks Inc., joined its advisory board.