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LIFESTYLE LAUNCH: Activewear brand Soybu was one of the new exhibitors showing in Swim Collective’s newly launched sister show, Active Collective.

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Active Collective Debuts Alongside Swim Collective

Shows Outgrow OC Venue

Buyer attendance doubled over last August’s edition of Swim Collective, according to Executive Show Director Shannon Leggett. The show ran concurrently with the hard-launch debut of Active Collective at the St. Regis Monarch Beach Resort in Dana Point, Calif., Jan. 15–16. With a maximum total capacity of 130 exhibitors, the shows were sold out months in advance.

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