March 29, 2018
Eloise Monaghan, founder of Honey Birdette
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Australia’s Honey Birdette Rolling Out a Chain of U.S. Lingerie Stores
Retail
The lingerie label Honey Birdette started out in Australia in 2006 as a tiny boutique in Brisbane’s West End—a hip area known for its bars and ethnic restaurants. Over time, the label grabbed people’s attention by selling to bachelorette parties that visited the store.
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