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THE GROUP: From left, Connie Derry, ADBD’s marketing director; Ryan McGrath, art director; and Adam Derry, the founder of ADBD

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ADBD’s Hustle

Branding, Retailing, Design & Rapping

It’s Tuesday afternoon, time for Alberto Mendez and more than 20 other aspiring rappers to try out impromptu rhymes at ADBD, a Fairfax Avenue storefront adjacent to flagship boutiques for popular streetwear brands such as Diamond Supply Co. and Crooks & Castles.

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