ISAM Cruise 2002

The International Swimwear/Activewear Market (ISAM) hosted its runway fashion show to present new trends for Cruise 2002 on Oct. 9 in the California Mart Fashion Theater. The “swimwear fashion festivity” showcased styles from more than 150 fashion designers, including Anne Cole, Ralph Lauren, Adrienne Vittadini, Calvin Klein, Gottex, Nike Swim, Rampage Swim, Speedo, Mudd, Roxy, XOXO and DKNY.

The show was steeped in eye candy for men, with a variety of runway models wearing sexy, skimpy swimwear, and was accented by patriotic demonstrations and festive accessories. —Darryl James