Menswear at MAGIC Made Over
The MAGIC Marketplace has announced changes to the Menswear floor for the upcoming August edition. Details on the makeover are a little hazy, but exhibitors and attendees will notice a new “modern, streamlined aesthetic that will include the new Kramer Design Group booth package,” a statement from the trade show said.
“The August show will introduce a fully redesigned and expanded Menswear at MAGIC show floor,” said Chris DeMoulin, MAGIC International president and executive vice president of Advanstar’s Fashion Group, in a statement. “Under the direction of Jon Kapelson, our new vice president of menswear at MAGIC International, we will take the men’s floor to a new level by sharpening our focus on category segmentation, strategic navigation and a modern aesthetic. This will make it easier for buyers to see the full spectrum of what’s available.”
Exhibitors on the newly revamped floor will include Liberty of London, Nicole Farhi, Sand, Porter, Globe Trotter, DKNY Men’s, Martin Gordon and Nautica. —Erin Barajas
