MBFW-Swim Prepares for Sold-Out Event

Mercedes-Benz Fashion Week Swim, the five-day runway event produced by IMG Fashion, has sold out all 20 slots on the schedule for its July 15–19 run in Miami Beach, Fla.

Returning to The Raleigh Hotel, the shows will be held prior to the Miami SwimShow, the trade event hosted by the Swim Association of Florida, which is scheduled to run July 17–20 at the Miami Beach Convention Center.

In addition, Salon Allure—a new boutique swim, fabric and resort trade show—will debut July 17–20 at the W South Beach hotel in Miami Beach.

For more information about Mercedes-Benz Fashion Week Swim, visit www.mercedesbenzfashionweek.com/miami. Information about the Miami SwimShow can be found at www.swimshow.com. And for information about Salon Allure, visit www.salonallure-online.com.—Alison A. Nieder