TECHNOLOGY

Under Armour Taps Centric for PLM

Baltimore-based athletic-apparel company Under Armour Inc. has selected Los Gatos, Calif.–based Centric Software Inc.’s product lifecycle management (PLM) solution Centric 8 PLM.

More than 1,000 Under Armour employees will use the PLM program to monitor the production process from product creation through delivery of the company’s footwear, apparel and equipment.

“Under Armour selected Centric for its team expertise and revolutionary product road map, including the development of mobile applications,” said Kip Fulks, Under Armour’s president of footwear and innovation. “As a global growth company, our brand needs a cutting-edge PLM partner that can continue to elevate and adapt as new initiatives and strategies are implemented.”

For more information, visit www.centricsoftware.com.