July 29, 2021
5Loc founder Brent Crossland is committed to eliminating greenwashing as part of his efforts to bring true environmental responsibility to the industry.
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Responsible cotton has been Brent Crossland’s passion throughout the industry expert’s nearly 40-year career. After working with a number of companies including Wrangler and Bayer CropScience—where he created the e3 sustainable cotton program that affords guidelines to farmers—Crossland recently founded 5Loc Cotton.