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Must-see Trade Shows: How to Make Events Indispensable as Costs Rise

Trade Show Q&A

California Apparel News asked trade-show experts: What incentives are you offering to attract exhibitors and attendees, and position your event as an invaluable resource despite recent increases in travel and shipping costs?

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Trade-Show Q&A: Keeping the Old While Courting New Trade-Show Attendees

Trade-Show Q&A

California Apparel News asked trade-show experts: What is your most successful method of retaining existing attendees while also attracting new visitors?

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